Tuesday, October 8, 2019

Draft #2: Product Summary and Analysis

According to Garmin's website (2019), the Garmin Vivoactive 3 Music is an advanced GPS smartwatch that provides users with a variety of sport and fitness tracking features. The smartwatch allows users to keep track of a specific sport type, its number of repetitions, sets, and time using pre-installed sports apps. It also monitors critical aspects of daily fitness and stress levels continuously. The smartwatch is able to "estimate your V02 max and fitness age, important indicators of your physical fitness that can often improve over time with regular exercise." The stress levels are calculated and monitored by tracking the user's heart rate with its integrated sensors.
Another unique function of the Vivoactive 3 Music is that it boasts on-device storage for up to 500 songs, playable wirelessly via Bluetooth earphones. The smartwatch has also been recently updated to connect with popular music streaming services such as Spotify, although its usage requires a WiFi or data connectivity.
As these functions are readily available without requiring connectivity with a smartphone,  users will be able to leave their phones behind while still receiving accurate tracking data and play music conveniently on their Vivoactive 3 Music.

In comparison to other similar priced fitness smartwatch products available in the market such as the FitBit Ionic, the Vivoactive 3 Music has a competitive edge in terms of specifications. 
Firstly, the Vivoactive 3 Music battery capacity can last up to 7 days, or a GPS battery life of 13 hours, whereas the Fitbit has a standard of 5 days, and 10 hours of GPS battery life. This might be because the Fitbit has a higher resolution display and more responsive touchscreen feeding on its battery. 

Secondly, the Vivoactive 3 Music also has better tracking accuracy for outdoor sports activity tracking due to usage of GPS in addition to GLONASS and GALILEO satellite navigation systems, whereas the Fitbit is only limited to GPS tracking.

 Last but not least, the Vivoactive 3 Music is also lighter than its competitor, weighing just 39 grams, as compared to the Fitbit weight of 49 grams. The difference in weight might be due to the fact that the Fitbit has a relatively larger 1.4-inch square LCD display. Meanwhile, the Vivoactive 3 Music has a 1.2-inch transflective LCD circular display, which also allows the smartwatch screen to be easily readable under all lighting conditions. Although the difference in weight might be considered minuscule, the majority of people tend to prefer lighter and less bulky products, especially when they wear watches for hours on end.

The main selling point of the Garmin Vivoactive 3 Music, as explained by Loda (2019), is because "Garmin has a top notch software eco-system called “Garmin Connect”.". After installing the Garmin Connect application on your phone and pairing the devices, all the activity data collected from your smartwatch will be automatically synced into the software through a function called "Physio TuneUp". The software provides a detailed analysis of vital health and fitness activities, including a coaching feature that offers customized workout plans and personalized coaching advice to help with training.

In conclusion, the Garmin Vivoactive 3 Music is an impressive middle price range multisport fitness smartwatch suitable for everyday usage. It accurately tracks and analyzes sports activities and plays on-device music, whereby users do not have to rely on connectivity to a smartphone to access such services.


Vívoactive® 3 Music.(2019). Retrieved 2 October 2019, from https://www.garmin.com.sg/mobile/products/intosports/vivoactive-3-music/

Loda, R. (2019). Garmin VivoActive 3 Music Review. Retrieved 2 October 2019, from 
https://www.runningshoesguru.com/gps/garmin-vivo-active-3-music/

Fitbit Ionic vs Garmin Vivoactive 3 Music - Which Is Better? - 5KRunning.com. (2019). Retrieved 2 October 2019, from https://5krunning.com/fitbit-ionic-vs-garmin-vivoactive-3-music/

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